CaseHunter Blog

Would you click an ad with the word “bankruptcy” in bold, or one that says “free consultation to walk through all your debt options”? Most people choose the second one — not because they aren’t in financial trouble, but because “bankruptcy” carries a weight that makes people hesitate before they […]

Send a text message from a bank and most people glance at it within minutes. Send an email from a law firm, and conventional wisdom says it lands in the junk pile with the rest of the marketing noise. New industry benchmark data says the opposite is true — and […]

It’s a Friday night in Green Bay. A driver gets pulled over, blows a .09, and gets handed a citation — not an arrest. In most of the country, that traffic stop is the start of a criminal case. In Wisconsin, it isn’t a crime at all. Wisconsin is the […]

When’s the last time someone at your firm actually posted on your law firm’s Facebook page? If you’re drawing a blank, you’re not alone — and it turns out you have more company than you’d think. According to the American Bar Association’s 2024 Websites and Marketing TechReport, the share of […]