Referral networks dry up. Direct mail doesn’t — it gives your Michigan firm a dependable way to reach new clients whenever the need arises, not just when someone remembers to recommend you.
In Michigan, direct mail is where every campaign starts: tailored letters and postcards matched to your practice area and coverage counties. We work with Michigan’s Circuit Courts (felonies, civil claims over $25,000, and family matters) and District Courts (misdemeanors, civil claims under $25,000, traffic, and felony arraignments) to identify people who’ve just entered the legal system, across markets including Detroit, Grand Rapids, Ann Arbor, and Lansing.
Some Michigan firms stop at direct mail — most get better results by adding email marketing and social media marketing, reaching the same prospect on more than one channel using the same proprietary leads.
Practice something not covered here? Contact us — odds are good we can still source it.
Most Michigan campaigns launch within days once your practice areas and coverage counties are set.
CaseHunter Mail provides leads only. CaseHunter Mail 360 adds letter design, printing, and mailing on top of the leads — fully done for you.
Yes. Firms often start with counties near their office — Wayne, Kent, Washtenaw, or Ingham, for example — and expand as results come in.
It can, and many firms choose to. Reaching the same lead across all three channels reinforces your firm’s name.
A proprietary process flags people who’ve recently entered the legal system in ways that align with your practice area — not a purchased list.
No minimum. Everything runs month-to-month so you can adjust as your firm’s needs change.
Call tracking comes standard on every campaign, and if you add email marketing, reply tracking is included too.
Ready to bring more Michigan clients through the door? Get in touch to get started.